Strengthening the Euro RSCG Data and CRM capabilities

We recently realigned American Student List (ASL), the nation’s leading provider of student and youth marketing data with Euro RSCG Discovery. Clients now more than ever are seeking a unified solution to their marketing challenges, especially when trying to reach Millennials. By adding the 37 years of expertise that ASL has in targeting and understanding students, both the Euro Discovery and ASL offerings have become even stronger. Together, we provide clients with a unique, comprehensive and strategic approach to developing measurable, behavior-based marketing plans that will help them make their brand promises personal among the most important consumer group.

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Categories: marketing

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